For most people, Google is the first stop when searching for a specific business. And in some cases — like searches for gyms and beauty salons — people are using Google to help them contact the business about an appointment. Now, the search giant has made that possible right from its results pages.
Strategies for attracting new customers are always changing, and Google is shaking things up yet again. Apart from well-placed keywords and link-worthy content, reviews from sites like Facebook and Yelp will be displayed in the search results.
How Google changed search results
Google’s new search algorithm is designed to lead people to high-quality products and services.
For ages, most people assumed that setting a strong password on their WiFi router was enough to prevent cyberattacks, but recent events prove otherwise. Two Belgian security analysts have found a serious weakness in WiFi networks, called KRACK, that puts your wireless devices in danger.
Mark Zuckerberg and Elon Musk are not the only ones dabbling with AI and machine learning. According to Cisco, these technologies might be key to the future of IT system management and business continuity, both of which have grown increasingly complex over the years.
A password policy designed for federal agencies must be secure, right? Surprisingly, that hasn’t been the case according to the National Institute of Standards and Technology (NIST). On the hook for the password best practices that we still use today — the combination of letters, capitalizations, and numbers — NIST admits that the existing guidelines were misguided.
There are only so many hours in the workday, so making the most of your time is vital. If distracting websites, unorganized files, and cluttered inboxes prevent you from getting work done, consider using these tips to better manage your time and stay productive at work.
Facebook’s not only for posting cat photos, complaining about restaurants, or stalking your ex, it’s also an incredibly effective advertising platform. From small businesses to big corporations, anyone can benefit from Facebook’s marketing tools.
What would you do right now if you discover that your business’s database is hacked and a huge number of your customers’ data gets leaked? Speechless, with dismay, but you need to act, decently. In this case, it helps to have a good incident response plan in place, so your business won’t suffer the same fate as Equifax, which is an interesting story we’re about to tell.
When small- and medium-sized businesses expand, they need tools that can support their growth. For many, this includes cloud productivity software and managed IT services. And if you need tools for accounting, project planning, supply chain management, and sales, there’s enterprise resource planning (ERP) software.
With the popularity of Office 365, hackers are trying to find new ways to exploit its users, and they’ve come up with a new idea: a credential-harvesting campaign that uses personalized spear-phishing mails as a tool. If you’re an Office 365 user and don’t want your account compromised, read on.